Last updated: June 2026
At AndAlso Improv, we respect your privacy and are committed to protecting your personal information.
This Privacy Policy explains what information we collect, how we use it, and your rights regarding your personal data.
Who We Are
AndAlso Improv Ltd is the data controller responsible for your personal information.
Company Number: 14669167
Registered Address: 179 Lower Church Road, Burgess Hill, RH15 9AA
Email: hello@andalsoimprov.com
Information We Collect
Depending on how you interact with us, we may collect:
Information You Provide Directly
- Name
- Email address
- Telephone number (where provided)
- Billing and payment information
- Booking and course attendance information
- Information submitted through contact forms, surveys, feedback forms, scholarship applications or support and access forms
Information Collected Automatically
When you visit our website, we may automatically collect:
- IP address
- Browser type and version
- Device information
- Operating system
- Pages visited and website usage information
- Cookie and tracking information
How We Use Your Information
We may use your information to:
- Process bookings and payments
- Deliver courses, workshops, events and retreats
- Respond to enquiries
- Communicate important information about your bookings
- Provide customer support
- Improve our services and website
- Send newsletters and marketing communications where you have opted in
- Meet our legal and regulatory obligations
We only process personal data where we have a lawful basis to do so under UK GDPR.
Marketing Communications
If you subscribe to our mailing list, we will use your name and email address to send newsletters, updates and information about upcoming events and courses.
We currently use EmailOctopus to manage our mailing lists.
You can unsubscribe at any time using the link provided in every email or by contacting us directly.
Payments
Payments made through our website may be processed by third-party payment providers, including Stripe, PayPal and Klarna.
We do not store your full payment card details.
Please refer to the privacy policies of these providers for further information:
- Stripe
- PayPal
- Klarna
Cookies and Website Analytics
Our website uses cookies and similar technologies to help us understand how visitors use our website and to improve the user experience.
Cookies may be used for:
- Website functionality
- Security
- Analytics and performance monitoring
- Marketing and advertising
You can manage your cookie preferences through our cookie banner and browser settings.
Some features of our website may not function correctly if cookies are disabled.
Google Analytics and Advertising Technologies
We use Google services, including Google Analytics and, from time to time, Google Ads and related measurement technologies.
These services may collect information including:
- IP address
- Device information
- Browser information
- Website activity and interactions
Google may process this information for purposes including:
- Measuring website and advertising performance
- Understanding visitor behaviour
- Improving website functionality
- Preventing fraud and abuse
- Delivering and measuring personalised advertising where consent has been provided
Where required by law, we will obtain consent before enabling analytics, advertising or personalisation technologies.
For further information, please refer to Google’s Privacy Policy.
Third-Party Service Providers
We may share personal information with trusted third-party providers who help us operate our business, including:
- Website hosting providers
- Email marketing providers
- Payment processors
- Event management and booking systems
- Professional advisers such as accountants and legal advisers
We only share information where necessary and require third parties to handle personal data securely and lawfully.
We do not sell your personal information.
Photography and Video
Photographs and video recordings may occasionally be taken at classes, performances, workshops, retreats and community events.
Where images are intended for promotional use, we will seek appropriate consent.
If you later wish to withdraw consent, please contact us and we will make reasonable efforts to remove or stop using the relevant content.
How Long We Keep Information
We only keep personal information for as long as necessary to fulfil the purposes for which it was collected, including legal, accounting and reporting requirements.
Marketing data will be retained until you unsubscribe or ask us to remove your information.
Your Rights
Under UK data protection law, you have the right to:
- Access your personal information
- Correct inaccurate information
- Request deletion of your information
- Restrict or object to processing
- Withdraw consent where processing is based on consent
- Request transfer of your data where applicable
- Lodge a complaint with the Information Commissioner’s Office (ICO)
To exercise any of these rights, please contact us at hello@andalsoimprov.com.
Data Security
We take appropriate technical and organisational measures to protect personal information against loss, misuse, unauthorised access, disclosure or alteration.
However, no method of electronic transmission or storage can be guaranteed to be completely secure.
Links to Other Websites
Our website may contain links to third-party websites.
We are not responsible for the privacy practices of those websites and encourage you to read their privacy policies.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time.
Any changes will be posted on this page and will take effect immediately upon publication.
Contact Us
If you have any questions about this Privacy Policy or how we process personal information, please contact:
If you are unhappy with how we have handled your personal information, you have the right to complain to the Information Commissioner’s Office (ICO).